For a large international vendor, we formed the cornerstone of their 2-year marketing campaign around a specific regulatory topic with the aim of raising awareness and generating leads. They partnered with us on a series of webinars, sponsored handbooks and we created survey-based white papers for them. They also had a strong presence at each of our RegTech Summit events as well as partnering on custom events including roundtables and half day briefings. We delivered a record number of sales leads, which has led to our continued work with this client.

For a major European data provider we have for many years been their go-to partner for lead generation. Each year, they sponsor and have a significant presence at several of our events, join multiple shared webinars - as well as commissioning a couple of dedicated ones - and sponsor a specific topic-based handbook. They return each year knowing we always generate the results they need to keep driving their business forward.

For an international front office information provider, we dug deep into a specific product proposition and surveyed clients and target clients to understand how the product was perceived and it’s strengths and weaknesses, and to uncover additional opportunities for positioning of the product. We were able to deliver to the executive team and marketing group a concise report that enabled them to understand what was working and not working, and to give them a clear strategy for product enhancement and messaging to both expand its current reach and develop a new business area with the same product. We later took the research and turned it into a content asset in the form of a white paper to help communicate the new positioning and drive lead generation.